Consumer blog

Index of Quality Names

July 4, 2017

For years, the industry had an unofficial ‘IQN’. Manufacturers, wholesalers and retailers would register names of new products to avoid clashes. The Carpet Foundation used to administer it for the ‘general good’ of the industry. It has been suggested that we reintroduce it. Is this something that you would like to see us do/ your […]

New Point of Sale Material

New point of sale material is being produced for our retail members. We know from the calls that we receive that our retail partners like Point of Sale. It is our most frequently asked question in the office! In the next few weeks we will be sending all our retail members new point of sale. […]

Tough new data protection regulations

May 2018 will see the introduction of GDPR (General Data Protection Regulation). It will affect all companies and you must comply. If you have data on customers, you will have to prove to the Information Commissioner’s satisfaction that your data security is watertight. Furthermore, you will have to tell consumers that you have their details […]

Article in Country Life magazine

As a direct result of our relationship with Interiors Editor Giles Kime, we secured a four page carpet feature in Country Life magazine. Please download the feature by clicking here.

Having problems accessing our new member only website?

Our new member only website was not the easiest ‘birth’ – for which we apologise. It was beset with problems, not aided by the fact that the site was hacked. If you have had trouble registering or with downloading any of the materials on the site, please call Lesley Branford on 01562 755 568 or […]

Ball & Young join Carpet Foundation

We are delighted to announce that Ball & Young, all of whose underlays are made in the UK, have joined the Carpet Foundation. They become our 18th Patron Member as the industry lines up to join us and support our independent retailers. Commenting on her decision, Ann Shaw, Sales Director, said: “When I heard of […]

Technical Papers

March 3, 2017

This section contains succinct, yet factually robust, papers on topics including carpet and asthma; indoor air quality; underfloor heating and the misconception that carpet is toxic. Over the years, there has been a lot of inaccurate and, at times, ‘scaremongering’ material written about carpet – particularly on the subject of asthma and indoor air quality. […]

Blog and Discussion Area

March 2, 2017

There is also a Blog which we will update daily and a Discussion Area. This area is for you to have your say about whatever you want and share it with fellow Carpet Foundation members. It is an open forum so you can talk about what you want – when you want. Equally, please do feel […]

Downloadable Advertisements for Local Press

We have produced four different downloadable press advertisements for you to use in your local advertising. They are not your ‘run of the mill’ carpet ads. Rather they focus on YOU, what makes you so different to your competitors and why consumers should buy from you. They are designed to promote you as ‘the experts’ […]

Is Green the new Beige?

January 28, 2017

Pantone, the US corporation that is the ‘global authority’ on such matters, has named green as its colour of the year. Reading magazines it would appear that the green sofa is the current ‘must have’. Could this mean a fresh new start for floors perhaps! If they are right, plenty of manufacturers, including Kersaint Cobb, […]